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Pretty Little Liars
Why fast fashion really wants to get into resale.
Mel Watt
Mar 2
1
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Pretty Little Liars
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The great vegan rebrand
When plastic turned plant-based.
Mel Watt
Feb 8
3
2
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The great vegan rebrand
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Looking back to go forward
2021 in review.
Mel Watt
Jan 4
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Looking back to go forward
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No, cotton isn't a thirsty crop
On misinformation, data gaps and *that* Coach scandal.
Mel Watt
Nov 2, 2021
1
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No, cotton isn't a thirsty crop
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Sustainability begins at home
On new beginnings and changes.
Mel Watt
Oct 1, 2021
1
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Sustainability begins at home
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Be back soon!
I have made the difficult decision to pause Not What It Seams while I finish my studies. This also gives me time to think about where I want to take…
Mel Watt
Mar 12, 2021
1
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Be back soon!
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Let's stop rewarding greenwashers
There's nothing award-winning about fast fashion.
Mel Watt
Feb 12, 2021
2
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Let's stop rewarding greenwashers
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Justice for Jeyasre Kathiravel
Content warning: death and sexual violence
Mel Watt
Jan 29, 2021
2
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Justice for Jeyasre Kathiravel
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Is 2021 the year we finally tackle greenwashing?
A girl can dream!
Mel Watt
Jan 15, 2021
2
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Is 2021 the year we finally tackle greenwashing?
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Who wins in fashion?
Why there are more losers than victors.
Mel Watt
Dec 11, 2020
1
2
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Who wins in fashion?
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Un-happy Black Friday!
Some thoughts on my least favourite day of the year.
Mel Watt
Nov 27, 2020
2
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Un-happy Black Friday!
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Fashion is always political
It's never "just clothes".
Mel Watt
Nov 6, 2020
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Fashion is always political
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